Édition du 28/11/2025
18 pages
As November wraps up, one reality becomes impossible to ignore: African communication is evolving fast, driven by professionals whose commitment, creativity and strategic clarity are reshaping the continent’s narrative. Our November issue (#09) captures this momentum. Cover Feature: Amélie Ebongué, a powerful voice at the intersection of culture, technology and leadership. Her perspective sets the tone for this edition, reminding us that relevance requires intention, discipline and cultural intelligence. Professional Crush: Lebo Madiba, based in Johannesburg, a PR powerhouse whose two decades of leadership continue to elevate South Africa’s communication landscape and inspire practitioners across the continent. This edition also highlights the forces shaping Africa’s communication architecture: • Kwame Senou’s outspoken statement calling for “an African reputation finally mastered”, a bold reminder that the continent must take ownership of how it is seen globally. • The COMARP Forum in Maputo, pushing for communication to be embedded at the heart of decision-making. • Tanzania’s renewed institutional drive under Angellah Kairuki, appointed Minister of Communication and Information Technology. • The Public Relations Society of Malawi’s new Governing Council, signalling stronger governance and higher professional standards. • A month rich in industry gatherings, from East Africa PR Week in Arusha to Silverback Creative Week in Kampala, and global insights from the ICCO Global Summit in Mumbai. Across the continent, communication ecosystems are undeniably in motion; more connected, more intentional, and powered by professionals shaping Africa’s next chapter.
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